Over The Top advertising bypasses traditional television and satellite services and goes directly to streaming media. Hulu, Roku, In-App video, Apple TV, and Disney+ are all examples of where your ads are able to show. As more and more people begin to “cut the cord” these opportunities of reaching audiences will only continue to increase.
Over the top marketing is very similar to video advertising but is geared towards television users. By partnering with modern service providers, we are able to show your videos to users that use streaming as their primary media intake. This content is usually not associated with high traffic in a traditional sense but is incredibly effective at raising awareness of your brand like a traditional television commercial would.
“Plan for what is difficult while it is easy, do what is great while it is small.”
― Sun Tzu, The Art of War
If you are a business with digital marketing or development needs in Arizona or elsewhere, don’t hesitate to reach out. We look forward to developing a plan to start getting leads and sales to your business immediately. What are you waiting for? We would love to hear from you!